Yappn and M BOOTH

M Booth Announces Addition of Yappn to Its Consumer Technology Roster
Ticker Symbol: U:YPPN

NEW YORK, NEW YORK – ( Marketwired ) – 03/26/14

M Booth, a subsidiary of the Next Fifteen Communications Group, announced today that it has been selected as the agency of record for Yappn (OTCQB:YPPN), a real-time translation technology company.

“Yappn is all about globalized storytelling, a movement that we’re seeing grow at a rapid pace with the proliferation of social and the need for brands to connect with international communities,” said Margaret Booth, M Booth Chairman. “We’re thrilled to be working with Yappn and can’t wait to lend our expertise to a company that is sure to see success in the marketplace.”

Yappn launched in March 2013, after founder and CEO David Lucatch saw the need for brands to have access to affordable and accurate translation capabilities. The company is uniquely positioned to provide multilingual communications and global commerce expansion with real-time translation in nearly 70 languages. M Booth will spearhead a strategic communications effort to generate business and consumer awareness on behalf of the brand.

“This is an exciting time for us,” said David Lucatch, Founder and CEO of Yappn. “We’re thrilled to be joining the M Booth family and look forward to working with their team to grow our company and connect people and brands around the globe.”

About Yappn

Yappn is a real-time multilingual company that amplifies brand messaging, helps conduct commerce and provides customer support by globalizing these experiences with its proprietary approach to language. Through its Real Time Multilingual Amplification platform, Yappn eliminates the language barrier, allowing the free flow of communications in nearly 70 languages. Yappn has developed cost effective unique and proprietary technology tools and services that create dynamic solutions that enhance a brands messaging, media, e-commerce and support platforms. For more information, please visit http://corporate.yappn.com

About M Booth

M Booth is a global communications agency pioneering in creative science – the intersection of research, insight and imagination. The agency shapes opinion, enhances reputation and drives business results for some of the world’s most influential brands. Named creative agency of the year, it works in the consumer and corporate sectors creating multi-channel, integrated marketing programs that use digital campaigns, social media and traditional media tactics to engage client stakeholders. Based in New York City, M Booth is a wholly-owned subsidiary of the Next Fifteen Communications Group, operating from 48 offices in 19 markets around the globe. For more information, visit www.mbooth.com.

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Yappn opens Fotoyapp early registration

Intertainment’s Yappn opens Fotoyapp early registration

Intertainment Media Inc (C:INT)
Shares Issued 372,477,279
Last Close 3/24/2014 $0.045
Tuesday March 25 2014 – News Release

Mr. David Lucatch reports

YAPPN’S FOTOYAPP INVITES EARLY ADOPTERS TO ITS SOCIAL ENGAGEMENT PLATFORM

Intertainment Media Inc. investment portfolio company Yappn Corp. continues to expand its multilingual tool sets by offering the ability to connect images and social content, including Twitter, Facebook, Instagram, YouTube and other major domestic and foreign content directly along with video and audio files through its Fotoyapp app. The Company is now opening up registration for Fotoyapp and will be initially making the platform available to early adopters chosen directly by the Company and a number of key influencers in the online social space.

Fotoyapp builds on the idea that “a picture is worth a thousand words” by revolutionizing social engagement allowing images and content to be linked to each other and shared instantly, in almost any language substantiating the thought that complex ideas can be conveyed through visualization. Fotoyapp creates the ability to share beyond the image integrating content from web, portable and mobile devices, allowing users to instantly connect photos and images to almost any social content and in almost any language.

Yappn is in discussions with a number of Los Angeles and New York talent and entertainment agencies to look at opportunities with key Influencers across entertainment, sports and social networking to be part of the Fotoyapp program. These influencers have large global social audiences and Fotoyapp will provide the opportunity for them to engage these audiences through their existing Twitter, Facebook and Instagram networks. Fotoyapp also embeds into web, online and mobile platforms allowing the application to be integrated into marketing and eCommerce programs.

Fotoyapp allows users to share socially empowered images through any platform (Facebook, Twitter, Instagram, LinkedIn, Google+, Yappn Chat and many other social media platforms around the world such as Ren Ren and Qzone), email, device or app and rewards the viewer with a completely rich experience not found anywhere else, creating People Powered Pics.

Interested parties who wish to qualify to be among the first to use Fotoyapp can sign up at www.fotoyapp.com

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fotoyapp.com as easy as 123…..

foto yapp

“People Powered Pics”
Login to fotoyapp.com

yappn.com Twitter instagram facebook google plus Qzone Sina reren

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Fotoyapp sharing photos in 70 Languages

Fotoyapp is here …….

Yappn adds photo sharing with Fotoyapp

Intertainment’s Yappn adds photo sharing with Fotoyapp

YPPN

Tuesday March 11 2014 – News Release

Mr. David Lucatch reports

YAPPN’S FOTOYAPP TO OFFER ADVANCED INTEGRATION OF ONLINE CONTENT, WEB SITES AND ECOMMERCE PROGRAMS

Intertainment Media Inc.’s investment portfolio company Yappn Corp. continues to expand its multilingual tool sets by offering the ability to connect images and content through its Fotoyapp initiatives. Yappn will be adding advanced features to its imaging connection program not currently found in many of the leading social and image sharing applications. These features will allow advanced connection of content, and other online and mobile content channels, creating unique links between images and related content.

This feature will provide the user with an opportunity to post an image, from an existing location or camera, tablet or other device and then connect it socially to content like Twitter, Instagram, Facebook and other major social platforms. As an example, a food image could be connected to a restaurant’s location and URL, popular restaurant rating sites and other related online content, providing viewers of the image with a total picture of the image. A restaurant in turn could share the image with its other constituents and sites, creating image and content sharing in almost 70 languages as it defaults to the viewer’s language in real-time and seamlessly. This system can be duplicated for products and services where images can be used to create value for commercial purposes and connect to Yappn’s eCommerce multilingual offerings.

Fotoyapp builds on the idea that “a picture is worth a thousand words” by revolutionizing social engagement allowing images and content to be linked to each other and shared instantly, in almost any language substantiating the thought that complex ideas can be conveyed through visualization. Fotoyapp creates the ability to share beyond the image integrating content from web, portable and mobile devices, allowing users to instantly connect photos and images to almost any social content and in almost any language.

The advance features will provide users with the ability to connect with their constituents, not only through social outlets but also web sites and eCommerce platforms instantly through images. This allows seamless integration of awareness and revenue based programming along with curated advertising.

Fotoyapp allows users to share socially empowered images through any platform (Facebook, Twitter, Instagram, QZone, LinkedIn, Google+, Tencent, Sina Weibo, Renren and Yappn Chat), email, device or app and rewards the viewer with a completely rich experience not found anywhere else, creating People Powered Pics.

Interested parties who want to among the first to try this new platform will be able to sign up for Fotoyapp by the end of March at www.fotoyapp.com

We seek Safe Harbor.

© 2014 Canjex Publishing Ltd.

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fotoyapp.com.

Intertainment Media Inc.

February 27, 2014 15:28 ET

Yappn Provides “First Look” of Its New Multichannel Consumer Platform Fotoyapp and Yappn Chat 2.0 at Intertainment Media Annual Meeting

TORONTO, CANADA and NEW YORK, NEW YORK–(Marketwired – Feb. 27, 2014) - Intertainment Media Inc. (“Intertainment Media” or “Company”) (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T), which has a controlling interest in Yappn (OTCQB:YPPN), the real-time multilingual amplification platform for brand messaging, eCommerce and customer support in almost 70 languages, will provide its stakeholders, at its Annual General and Special Meeting of Shareholders tomorrow, with an introductory view of Yappn’s new multichannel consumer platform for web, portable and mobile devices allowing users to instantly connect photos and images to almost any social content and in almost any language. Yappn will also reveal a first look at its new release of Yappn Chat 2.0 which includes many new features to its global, multilingual chat application.

The notion that a “picture is worth a thousand words” generally stems from a 1911 quote by newspaper editor Arthur Brisbane who said the expression, “Use a picture. It’s worth a thousand words.” Fotoyapp (www.fotoyapp.com) builds on that idea by revolutionizing social engagement, allowing images and content to be linked to each other and shared instantly in almost any language, substantiating the thought that complex ideas can be conveyed through visualization. Fotoyapp creates the ability to share beyond the image.

With Fotoyappn (www.fotoyapp.com) a user simply takes an image, from a camera, tablet, computer, etc. and uploads it to Fotoyapp along with key words that describe the image. Fotoyapp automatically adds the users current social media accounts like Twitter, Facebook and Sina Weibo and crawls the web for related social media posts associated to the key words selected by the users. The result is a stand-alone page where images are socially and visually enabled with all types of related content that automatically defaults to the viewer’s language, regardless of what language the social content was posted in. Fotoyapp pairs any image with practically any social content.

Fotoyapp allows users to share socially empowered images through any platform (Facebook, Twitter, Instagram, QZone, Google+, Yappn Chat and many other domestic and global social system), email, device or app and rewards the viewer with a completely rich experience not found anywhere else, creating People Powered Pics.

Data as related to key words and tags provides Fotoyapp with the ability to focus on opportunities that will maximize value. Yappn as part of the program has begun testing a number of revenue components that will be customized to each Fotoyapp “connection” both at the user and image level, potentially creating a “revenue map” for each image.

Interested parties who want to be among the first to try this new platform will be able to sign up for Fotoyapp by the end of March atwww.fotoyapp.com.

Yappn will also be revealing its updated Yappn Chat platform (chat.yappn.com) which has a number of exciting new features to create globally engaged chat. With Yappn Chat, which can be customized and embedded in almost any platform, brands can engage their customers in a dialogue in almost 70 languages, as the user only sees their own native set language, allowing a free flow of communications without a language barrier.

Intertainment Media’s Annual General and Special Meeting of Shareholders will be held on February 28, 2014 at 9:30 am Eastern at the Sheraton Parkway Hotel and Conference Centre in Richmond Hill, ON.

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Yappn Steve Palmer

Yappn Closed on $395,000 Convertible Note Private Placement

2014-02-05 11:30 ET – News Release

NEW YORK, NEW YORK – (Marketwired) – 02/05/14

Yappn Corp (OTCQB: YPPN) (“Yappn or “Company”) (www.yappn.com) is pleased to announce that the Company sold 395 units (“Units”) to a group of investors led by AlphaNorth Asset Management’s industry leading hedge fund, the AlphaNorth Partners Fund. Each Unit consists of (i) one unsecured convertible promissory note, $1,000 par value (the “Note”), which Note is convertible into shares of the Company’s common stock, $0.0001 par value per share (the “Common Stock”) at a conversion price equal to $0.10; (ii) a warrant (“Series A Warrant”) entitling the holder thereof to purchase 10,000 shares of Common Stock at $0.15 per share; and (iii) a warrant (“Series B Warrant”) entitling the holder thereof to purchase 10,000 shares of Common Stock at $0.20 per share. The aggregate purchase price for the 395 Units sold was $395,000. The Company granted to the investors of the Units, registration rights on all shares of common stock into which the Note, the Series A Warrant and the Series B Warrant are convertible or exercisable.

The securities described above were sold by the Company in private placements and were not registered under the Securities Act of 1933, as amended (the “Securities Act”). The securities were sold in reliance upon exemptions from the registration requirements of the Securities Act pursuant to Regulation S promulgated under the Securities Act. Therefore, the securities may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirements of the Securities Act of 1933 and any applicable state securities laws.

This press release does not constitute an offer to sell any securities or a solicitation of an offer to purchase any securities.

Learn more at www.yappn.com.

Like the Yappn Facebook page and follow Yappn on Twitter: @YappnCorp.

About Yappn Corp. – http://corporate.yappn.com/

Yappn provides people and brands the power to be social, conduct commerce and communicate freely without a language barrier. Creating successful digital programs in today’s changing global environment requires the ability to communicate in your customer’s language. Today, over 66 Million people in the US don’t speak at home and over 67% of worldwide online users surf in a language other than English.

Yappn Chat (chat.yappn.com) allows people to meet, chat, engage and consumer content based on their interests and not just where they live, their friends or the language that they speak.

Yappn has developed cost effective unique and proprietary technology tools (tools.yappn.com) and services that create dynamic solution that enhance a client’s social and media platforms. Yappn also provides complementary programming for Twitter, Facebook, YouTube, Instagram, Flickr, Pinterest and Tumblr.

While this sounds simple, creating a unique and dynamic social environment that transcends devices, platforms and languages takes a lot of experience and finesse. Yappn creates amplification for media messaging while increasing a brand’s global footprint all in real-time without the interference of cross language issues.

Our clients constantly think up unique ways to use Yappn that extends their growing social audience, while increasing brand engagement with today’s multi-lingual audience. We look forward to the growing need to support global amplification and provide our clients with the best services in the industry.

Intertainment Media Inc. (TSX VENTURE: INT)(OTCQX: ITMTF)(FRANKFURT: I4T) has a controlling interest in Yappn Corp.

Yappn Corp. is publicly in the US on the OTCQB – symbol “YPPN”.

About AlphaNorth

AlphaNorth Asset Management (AlphaNorth) is a Toronto based investment manager that believes superior long-term equity returns are achievable by exploiting inefficiencies in the market through careful security selection on both a long and short basis. The firm combines technical analysis with both a bottom-up and top-down strategy in the selection of investments offering the best reward versus risk opportunities. The AlphaNorth Partners Fund has a five year annualized performance record of 43.1%. For more information go to: www.alphanorthasset.com.

Forward Looking Information

Legal Notice and Safe Harbor Statement

This press release contains “forward-looking statements” within the meaning of Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, and those preceded by or that include the words “believes,” “expects,” “given,” “targets,” “intends,” “anticipates,” “plans,” “projects,” “forecasts” or similar expressions, are “forward-looking statements.” Although Yappn Corp.’s management believes that such forward-looking statements are reasonable, it cannot guarantee that such expectations are, or will be, correct. These forward-looking statements involve a number of risks and uncertainties, which could cause the Company’s future results to differ materially from those anticipated. Additional information regarding the factors that may cause actual results to differ materially from these forward-looking statements is available in the Company’s filings with the SEC including the Current Report on Form 8-K filed on April 3, 2013 and each subsequently filed Quarterly Report on Form 10-Q and Current Report on Form 8-K. The Company assumes no obligation to update any of the information contained or referenced in this press release.

Contacts:
Yappn Corp.
David Lucatch
Founder and CEO
info@yappn.com

© 2014 Canjex Publishing Ltd. All rights reserved.

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YAPPN & Chris Bosh

POWERED BY YAPPN—YET AGAIN

yappn logo

Miami Heat’s Chris Bosh Thanks Fans with Twitter Event on Thursday, January 16 7pm ET / 4pm PT

2014-01-14 09:23 ET – News Release

MIAMI, Jan. 14, 2014 /PRNewswire/ – Chris Bosh and Team Bosh of the NBA’s Miami Heat are showing appreciation for Bosh fans and their support for his NBA All-Star Team run with an international Twitter event on Thursday, January 16 at 7pm Eastern Time / 4pm Pacific Time.

A first of its kind for the powerhouse forward/center, the event will be exclusively hosted by @ChrisBosh and will focus on fan FAQs which have been highly in demand this season thanks to Chris’ game winning plays and ”Player Of The Week” accomplishment last month.

Right in line with being known as a celebrity who advocates the innovation of tech andCode.org spokesman, Chris has decided to create a cutting-edge way for his fans all around the world to participate in the Twitter Chat. On the day of the event, a portion of www.chrisbosh.com will be transformed into a totally new interactive experience. Powered by the technology tool Yappn, the chat will allow Chris’ highly important multi-lingual fans to easily view the conversation in nearly 70 languages, regardless of the tweet’s original language. Fans can also follow the chat with #BoshQandA.

“I am incredibly thankful to have the support of all my fans and want to show my appreciation by having some fun with them,” said Bosh. “The Twitter event on January 16 will be a great opportunity for me to engage with my fans from around the world and respond in real time. I love new technology and found it intriguing to build out a section of my site for fans to experience the event on an interactive page – especially one that eliminates the language barrier.”

Team Bosh fans can continue to vote every day for their favorite NBA All-Star player through January 20.  For more information and a look at the voting guide, please visit www.chrisbosh.com

Twitter: @ChrisBosh
Facebook: https://www.facebook.com/OfficialChrisBosh
Tumblr: http://teambosh.tumblr.com/
Instagram: http://instagram.com/chrisbosh
Tencent: http://t.qq.com/BoshNBA

About Chris Bosh
A professional basketball player for the Miami Heat, Christopher Wesson Bosh has appeared in over 640 games during his 11-year NBA career. He was a member of the U.S. team that won the bronze medal at the 2006 FIBA World Championships and the gold at the 2008 Olympics. Bosh also led hisTexas high school (where he was a member of the National Honor Society) to a 40-0 record and state championship. Outside of Basketball, Bosh has had cameos on EntourageLaw & Order: SVU, and Disney’s Jesse. He is an active advocate of community development and youth education through various organizations. Recently, Chris has gained notoriety in the tech space as being an avid lover of gadgets and emerging technology and as an important spokesperson for Code.org. For more information, please visit http://www.chrisbosh.com

Miami Heat’s Chris Bosh Thanks Fans with Twitter Event on Thursday, January 16 7pm ET / 4pm PT

2014-01-14 09:23 ET – News Release

MIAMI, Jan. 14, 2014 /PRNewswire/ – Chris Bosh and Team Bosh of the NBA’s Miami Heat are showing appreciation for Bosh fans and their support for his NBA All-Star Team run with an international Twitter event on Thursday, January 16 at 7pm Eastern Time / 4pm Pacific Time.

A first of its kind for the powerhouse forward/center, the event will be exclusively hosted by @ChrisBosh and will focus on fan FAQs which have been highly in demand this season thanks to Chris’ game winning plays and ”Player Of The Week” accomplishment last month.

Right in line with being known as a celebrity who advocates the innovation of tech andCode.org spokesman, Chris has decided to create a cutting-edge way for his fans all around the world to participate in the Twitter Chat. On the day of the event, a portion of www.chrisbosh.com will be transformed into a totally new interactive experience. Powered by the technology tool Yappn, the chat will allow Chris’ highly important multi-lingual fans to easily view the conversation in nearly 70 languages, regardless of the tweet’s original language. Fans can also follow the chat with #BoshQandA.

“I am incredibly thankful to have the support of all my fans and want to show my appreciation by having some fun with them,” said Bosh. “The Twitter event on January 16 will be a great opportunity for me to engage with my fans from around the world and respond in real time. I love new technology and found it intriguing to build out a section of my site for fans to experience the event on an interactive page – especially one that eliminates the language barrier.”

Team Bosh fans can continue to vote every day for their favorite NBA All-Star player through January 20.  For more information and a look at the voting guide, please visit www.chrisbosh.com

Twitter: @ChrisBosh
Facebook: https://www.facebook.com/OfficialChrisBosh
Tumblr: http://teambosh.tumblr.com/
Instagram: http://instagram.com/chrisbosh
Tencent: http://t.qq.com/BoshNBA

About Chris Bosh
A professional basketball player for the Miami Heat, Christopher Wesson Bosh has appeared in over 640 games during his 11-year NBA career. He was a member of the U.S. team that won the bronze medal at the 2006 FIBA World Championships and the gold at the 2008 Olympics. Bosh also led hisTexas high school (where he was a member of the National Honor Society) to a 40-0 record and state championship. Outside of Basketball, Bosh has had cameos on EntourageLaw & Order: SVU, and Disney’s Jesse. He is an active advocate of community development and youth education through various organizations. Recently, Chris has gained notoriety in the tech space as being an avid lover of gadgets and emerging technology and as an important spokesperson for Code.org. For more information, please visit http://www.chrisbosh.com

Chris Bosh e1.jpg

Miami Heat’s Chris Bosh Thanks Fans with Twitter Event on Thursday, January 16 7pm ET / 4pm PT

2014-01-14 09:23 ET – News Release

MIAMIJan. 14, 2014 /PRNewswire/ – Chris Bosh and Team Bosh of the NBA’s Miami Heat are showing appreciation for Bosh fans and their support for his NBA All-Star Team run with an international Twitter event on Thursday, January 16 at 7pm Eastern Time / 4pm Pacific Time.

A first of its kind for the powerhouse forward/center, the event will be exclusively hosted by @ChrisBosh and will focus on fan FAQs which have been highly in demand this season thanks to Chris’ game winning plays and ”Player Of The Week” accomplishment last month.

Right in line with being known as a celebrity who advocates the innovation of tech andCode.org spokesman, Chris has decided to create a cutting-edge way for his fans all around the world to participate in the Twitter Chat. On the day of the event, a portion of www.chrisbosh.com will be transformed into a totally new interactive experience. Powered by the technology tool Yappn, the chat will allow Chris’ highly important multi-lingual fans to easily view the conversation in nearly 70 languages, regardless of the tweet’s original language. Fans can also follow the chat with #BoshQandA.

“I am incredibly thankful to have the support of all my fans and want to show my appreciation by having some fun with them,” said Bosh. “The Twitter event on January 16 will be a great opportunity for me to engage with my fans from around the world and respond in real time. I love new technology and found it intriguing to build out a section of my site for fans to experience the event on an interactive page – especially one that eliminates the language barrier.”

Team Bosh fans can continue to vote every day for their favorite NBA All-Star player through January 20.  For more information and a look at the voting guide, please visit www.chrisbosh.com

Twitter: @ChrisBosh
Facebook: https://www.facebook.com/OfficialChrisBosh
Tumblr: http://teambosh.tumblr.com/
Instagram: http://instagram.com/chrisbosh
Tencenthttp://t.qq.com/BoshNBA

About Chris Bosh
A professional basketball player for the Miami Heat, Christopher Wesson Bosh has appeared in over 640 games during his 11-year NBA career. He was a member of the U.S. team that won the bronze medal at the 2006 FIBA World Championships and the gold at the 2008 Olympics. Bosh also led hisTexas high school (where he was a member of the National Honor Society) to a 40-0 record and state championship. Outside of Basketball, Bosh has had cameos on EntourageLaw & Order: SVU, and Disney’s Jesse. He is an active advocate of community development and youth education through various organizations. Recently, Chris has gained notoriety in the tech space as being an avid lover of gadgets and emerging technology and as an important spokesperson for Code.org. For more information, please visit http://www.chrisbosh.com

Read more at http://www.stockhouse.com/companies/bullboard/yppn/yappn-corp#3hZOtjfj6AahVTz3.99

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Yappn 1.1 Million users in First 2 Months

Yappn Accelerates User Growth to Over 1.1 Million in First 2 Months

2013-12-09 08:30 ET – News Release

NEW YORK, NEW YORK – (Marketwired) – 12/09/13

Yappn Corp (OTCBB: YPPN) (“Yappn” or the “Company”) is pleased to announce that Yappn Chat (http://chat.yappn.com), had a significant increase in user engagement in November 2013 with over 1.1 Million unique visitors to its platform. Yappn also saw a major rise in the online Alexa rankings breaking into the Top 200,000 sites worldwide after launching its full site just over 2 months ago on September 21, 2013. Recent commercial pages for major entertainment programs like Thor, the Dark World, Frozen and several artists have seen engagement of up to 28 minutes per Yappn social page.

Yappn chat and Yappn’s other social acceleration, publishing and eCommerce tools are available in almost 70 languages providing brands and users the ability to engage in real time using their preferred language. Yappn’s tools create unique user experiences that promote globalization without a language barrier.

Yappn’s mission is to give people and brands the power to be social, conduct commerce and communicate freely without a language barrier. Whether it is entertainment, sports, products or social topics, brands can now engage with fans around the world in real time in almost any language.

In the US alone, over 66 Million people don’t speak English at home, according to the 2011 Census and over 67% of people online globally don’t surf in English. Yappn breaks down the language barrier, in real time, providing chat and other services that make communication seamless.

Creating new and ingenious ways to reach a growing online global audience using native and multi-lingual engagement strategies is one of the prime missions of Yappn. This includes the ability to create multiple online pages and revenue opportunities from the same, original content using Yappn’s tools, effectively creating new and additional forms of online content or “real estate” to which advertising and other monetization events can be attached. Yappn delivers its services in HTML 5, allowing content to be built once but deployed across almost all devices including web, mobile, tablets and smartphones.

“Yappn is finding key interest in our multi-lingual social engagement and eCommerce programs as agencies, publishers, retailers, artists and brands look to engage their audiences in a cost effective and efficient manner,” commented David Lucatch, Founder and CEO of Yappn. “Device, connection and location for online services is no longer an issue, so as global audiences continue to grow, Yappn believes that businesses will turn to our services to deliver relevant, localized language social content, online real estate and eCommerce solutions that make good economic and market sense and improve the bottom line.”

Yappn provides a “one stop” commercial solution for a brand’s global social media consolidation efforts, creating consumption channels in multiple languages. The increased time spent on Yappn brand pages can be part of the Yappn network and / or be private labelled for digital platforms allowing brands to create additional engagement, commerce and interactive opportunities to further provide users with value.

Yappn continues its development of new, revenue driven feature sets. Each new feature set is built on a prime revenue driver for Yappn as it continues to work with clients and their agencies to develop new deployment tools and programs to reach an expanding global audience.

Learn more at www.yappn.com. Like the Yappn Facebook page / follow Yappn on Twitter: @YappnCorp.

About Yappn Corp. – corporate.yappn.com

Yappn provides people and brands the power to be social, conduct commerce and communicate freely without a language barrier.

Creating successful digital programs in today’s changing global environment requires the ability to communicate in your customer’s language. Today, over 66 Million people in the US don’t speak English at home and over 67% of worldwide online users surf in a language other than English.

Yappn Chat allows people to meet, chat, engage and consumer content based on their interests and not where they live, their friends or the language that they speak.

Yappn has developed cost effective unique and proprietary technology tools and services that create dynamic solutions that enhance a client’s social media and eCommerce platforms. Yappn also provides complementary programming for Twitter, Facebook, YouTube, Instagram, Flickr, Pinterest and Tumblr.

While this sounds simple, creating a unique and dynamic social environment that transcends devices, platforms and languages takes a lot of experience and finesse. Yappn creates amplification for media messaging and eCommerce while increasing a global footprint all in real-time without the interference of cross language issues.

Our clients constantly think up unique ways to use Yappn that extends their growing social audience, while increasing brand engagement with today’s multi-lingual audience. We look forward to the growing need to support global amplification and provide our clients with the best services in the industry.

Intertainment Media Inc. (TSX VENTURE: INT)(OTCQX: ITMTF)(FRANKFURT: I4T) has a controlling interest in Yappn Corp.

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Yappn Delivers eCommerce

Yappn Delivers eCommerce that Speaks to Everyone

Vancouver, BC / November 27, 2013 / ACCESSWIRE / Yappn Corp. (OTC:YPPN) The Internet has erased geographical barriers, allowing workers to telecommute and for people to communicate in real time as never before, but language and culture remain difficult obstacles, and when it comes to marketing, the world is shrinking quickly. Brands are looking to capture a global eCommerce market but are having challenges interacting with non-English speaking consumers, which can make up over 50% of online traffic with less than 1% conversion to sales due to the language barrier.

New York-based Yappn Corp. (OTCBB:YPPN), with offices in Toronto, is connecting individuals and corporations through social engagement across devices, platforms and languages in real time, allowing consumers to interact with brands in their native tongue. The key to global revenue for many companies is their ability to engage customers in any language when it comes to their eCommerce platform. Yappn believes that it has solved this problem.

“Language is probably the largest, last barrier for online communications,” says CEO and Founder David Lucatch. According to the 2011 census, over 66 million people (21% of the population) do not speak English at home. Over 67% of the world’s population surfs the net in a language other than English.

Companies have taken notice and have targeted their marketing campaigns accordingly. In May 2011, Subaru conducted an integrated marketing campaign aimed at Chinese-Americans, with videos on its Chinese-language YouTube site and Cantonese and Mandarin print ads running in Los Angeles and San Francisco. Global brands such as McDonald’s, Coca-Cola, Tylenol and IBM market heavily in China.
Meanwhile, the Hispanic market in the U.S. is valued at $1.2 trillion. In 2011, Walmart set out to double its multicultural marketing and was awarded the inaugural Marketer of the Year award by AHAA: The Voice of Hispanic Marketing. Nissan spent $35 million of its advertising budget on Hispanic marketing in 2012, while Ram Trucks and Pepsi use Latin American stars in their advertising.
Closer to home, TD Bank was the most popular choice for opening new accounts among newly arrived Canadians from Chinese and South Asian countries in 2011. With Canada taking in an average of 245,613 immigrants per year, marketers believe that the two day window after arrival is the most crucial time to convert new arrivals into customers. Competition among banks for this market is fierce.

And now the challenge for 2013-2014 is to market to globalized millennials, with marketing campaigns blurring the lines between linguistic and cultural groups, as hybrid languages such as Taglish and Singlish gain in popularity, not to mention the increasing dominance of the pop charts by K-Pop and Bollywood stars. Recently, at the YouTube Video Awards, a stunned audience fell silent as a K-Pop group took the honours for video of the year, beating out the likes of Lady Gaga and others. The global audience has truly arrived.

Yappn, out to change the way global eCommerce is done, is currently working with a number of dynamic U.S. brand leaders who are looking to expand their eCommerce activities to both a larger domestic, non-English speaking and global audience. This is new territory for potentially lucrative revenue and additional sales in a new market segment for these brands, and so Yappn has developed a business model that delivers its eCommerce multi-language service platform at no upfront cost to qualified brands (with at least $2 Million in annual online sales), beginning with one to three languages, and employing an affiliate-style, revenue-sharing model, averaging 12% to 15% of sales beyond a certain point with the possibility of integrating up to 70 languages. The no-cost initiation allows businesses to tap into an entirely new non-English speaking market without having to hire multi-lingual staff and incurring significant technology costs, as Yappn’s tool sets are already in commercial use in other market segments.

Yappn also provides unique social engagement components that allow customers to chat with each other, review and engage a brand’s social media in up to 70 languages. Yappn Tools also delivers analytics as to who is using your platform, according to language and location demographics, allowing brands to understand their global audience and to position products and services on a geographic basis. Brands don’t have to invest and install new software, as they retain the eCommerce platform they are currently using, while engaging non-English domestic and international markets with Yappn’s tool sets.

eCommerce has grown 13% annually over the last five years, and is forecast to grow 77% in North America and Western Europe between 2011 and 2016, while growing 146% in Latin America and 197% in Asia Pacific during the same timeframe. So while the need to sell online is urgent for English-only retailers, an even greater reward awaits those who can tap the non-English markets that are set to explode.

The controlling shareholder of Yappn, Canadian Technology Incubator, Intertainment Media Inc. (TSXV:INT) has another company, Ortsbo, a commercial real-time language services platform specializing in creating programs for large Business Process Outsourcing companies in the global customer care space. Ortsbo holds the Guiness world record for “most nationalities in an online chat room” et in May 20, 2011, with a total of 92 logged in simultaneously (four discounted for not being recognized as UN member states: Hong Kong, Macao, Puerto Rico and Taiwan) during a KISS-themed chat moderated by Gene Simmons and Paul Stanley. Ortsbo is the engine that powers Yappn’s simultaneous translation capabilities.

Yappn has already successfully deployed programs with companies like Disney for their latest films Thor, The Dark World and Disney’s new animated feature Frozen, creating global game-like programs and live, global, multi-lingual chats integrating with social platforms like Twitter, Facebook, YouTube and others.

Yappn’s online chat platform has grown its user base more than 1,700% since the end of October, through the Yappn chat platform’s pilot program, featuring above average metrics for user engagement. The chat forums are furthermore segmented according to interest, rather than by language or location, which opens the possibility for tremendous growth in topic-driven engagement across cultures and languages. The Yappn chat platform can be embedded directly into a brand’s website.

Yappn’s social engagement and eCommerce tools allow brands to “build once and deploy everywhere,” embedding social media and real-time marketing into existing platforms. “Yappn will continue to evolve, define itself and create new areas of revenue as globalization engagement by conventional and online brands becomes a continuing high priority in the race to expand opportunities and dominate worldwide business activities,” says Lucatch.

Learn more at http://www.yappn.com/.

Like the Yappn Facebook page and follow Yappn on Twitter: @YappnCorp.

About Yappn Corp. – corporate.yappn.com

Yappn provides people and brands the power to be social, conduct commerce and communicate freely without a language barrier.

Creating successful digital programs in today’s changing global environment requires the ability to communicate in your customer’s language. Today, over 66 Million people in the US don’t speak English at home and over 67% of worldwide online users surf in a language other than English.

Yappn Chat allows people to meet, chat, engage and consumer content based on their interests and not where they live, their friends or the language that they speak.

Yappn has developed cost effective unique and proprietary technology tools and services that create dynamic solutions that enhance a client’s social media and eCommerce platforms. Yappn also provides complementary programming for Twitter, Facebook, YouTube, Instagram, Flickr, Pinterest and Tumblr.

While this sounds simple, creating a unique and dynamic social environment that transcends devices, platforms and languages takes a lot of experience and finesse. Yappn creates amplification for media messaging and eCommerce while increasing a global footprint all in real-time without the interference of cross language issues.

Our clients constantly think up unique ways to use Yappn that extends their growing social audience, while increasing brand engagement with today’s multi-lingual audience. We look forward to the growing need to support global amplification and provide our clients with the best services in the industry.

Intertainment Media Inc. (TSX VENTURE:INT)(ITMTF)(I4T.F) has a controlling interest in Yappn Corp.

Yappn Corp. is publicly in the US on the OTCBB – symbol “YPPN”

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YAPPN DELIVERS PROPRIETARY ECOMMERCE AND SOCIALIZATION TOOLS

Intertainment’s Yappn releases e-commerce products
Ticker Symbol: C:INT

Intertainment’s Yappn releases e-commerce products

Intertainment Media Inc (C:INT)
Shares Issued 372,477,279
Last Close 11/22/2013 $0.04
Monday November 25 2013 – News Release

Mr. David Lucatch reports

INTERTAINMENT MEDIA’S PORTFOLIO COMPANY YAPPN DELIVERS PROPRIETARY ECOMMERCE AND SOCIALIZATION TOOLS TO INCREASE REVENUE AND GLOBALIZATION OF KEY ONLINE RETAILERS

Intertainment Media Inc.’s portfolio company, Yappn Corp., is launching a new set of global on-line tools to provide integrated services for e-commerce, social media and on-line customer support initiatives in up to 70 languages providing brands with the ability to engage customers and create global revenue platforms.

Yappn’s e-commerce and social engagement tools and support services are focused on emerging brands that are generating $2 million to $100 million USD per year in on-line sales and are working to expand their marketplace activities to include additional languages, beginning with 1 to 3 primary alternative languages and expanding offerings to include additional languages. In the US, Yappn will initially provide Spanish resources, which makes up 62% of non-English speaking households, or approximately 37 Million people. Online Spanish surfers represent approximately 165 Million people globally, growing over 800% in the past 10 years, while English on-line users grew at just over 300% according to Internet World Stats.

Yappn delivers enhanced services to a client’s current e-commerce platform, not requiring any changes to infrastructure, providing multiple product catalogues, shopping carts and checkout facilities that are language focused and supported through real time complimentary social media content in combination with a rich data analytics model allowing brands to learn and respond to global customer demands.

Yappn’s business model is to partner with brands and work on a percentage of revenue ranging from 12% to 15% of the value of the base transaction, plus professional services. Yappn has negotiated initial deals with 2 e-commerce consulting agencies focused on emerging brands and a number of direct brand engagements.

“The biggest obstacle to global e-commerce growth is not the product or fulfillment. It is the ability to engage your customer in their language and provide an exceptional experience through the catalog, shopping cart and check out that is easy to understand and enhances the brand experience,” commented Mr. Todd Kane, e-commerce industry veteran and Digital Marketing Director at Rocksmith / Wu Tang Brand Ltd. “Yappn has solved these issues without adding additional layers for the brand to work through, making it easy to implement and providing a 360 degree engagement platform.”

While the US leads the world in e-commerce, adding up to 4 million new customers per year and generating an estimated $419 Billion according to eMarketer, Europe, the Middle East, Africa continue to grow and Asia Pacific e-commerce is expected to surpass the US in 2014 and continue to outpace US growth in the years to come. Today, over 86 Million people in the US alone use their smartphones to shop on-line.

Social media has significant influence on e-commerce as over 30% of on-line purchases directly resulted from some social engagement activities according to Social Media Today and Business Insider. Facebook and Pinterest combine for over 56% of socially generated e-commerce showcasing the influence and power of socially engaged e-commerce.

In the US alone, over 66 Million people, or 21% of the population do not speak English at home according to the 2011 Government Census. Internationally, in the past 10 years, English has been the 7th fastest growth language outpaced by key languages like Spanish, Mandarin, Portuguese, Arabic and Russian. Today, over 67% of all people on the Internet surf in a language other than English.

“Emerging entertainment, sports and apparel brands in the US and around the world are challenged by the ability to reach a growing domestic and global audience that doesn’t speak English and engaging that audience can be increasingly resource intensive,” said Mr. Jeremy McCassy, Alternative Marketing Manager and Director of Entertainment Marketing at Oakley. “Yappn provides high growth brands with the tools and services to deliver a truly global experience on a scale not previously seen.”

Following on the heels of the launch of several key social integration tools that bring together Twitter, Facebook, YouTube, Instagram, Pinterest, Flickr and Tumblr in a single social environment for brands, Yappn is enabling on-line sellers with the ability to launch e-commerce programs in multiple languages together with integrated social media and customer service programming.

Yappn provides a “one stop” commercial solution for a brand’s global outreach, e-commerce and social media consolidation efforts, allowing consumption in multiple languages. The increased time spent on Yappn brand pages, which can be part of the Yappn network and / or be private labelled on their own digital platforms, allows companies the ability to create additional engagement, commerce and interactive opportunities to further provide users with value.

Yappn continues to develop and plan the launch of additional revenue driven feature sets. Each new feature set is built on a prime revenue driver for Yappn as it continues to work with clients and their agencies to develop new deployment tools and programs to reach an expanding global audience.

“Empowering global e-commerce is a revenue growth opportunity for Yappn. Many emerging brands are hampered by resources and the ability to engage customers in languages other than English. Yappn’s approach to solving the challenge combines our tools, professional services and technology experience providing our clients with a holistic approach to quickly and seamlessly engage a wider audience and increase the brand experience, engagement and sales,” commented David Lucatch Founder and CEO of Yappn. “Yappn’s benefits from an ongoing portion of the accretive sales transaction and additionally provides customers with enhanced analytics, social media and customer support creating a winning dynamic for all participants and provides a long term source of revenue.”

The Yappn chat platform (chat.yappn.com) allows users to create and moderate discussion rooms based on interest topics where users can view content and chat in their native language in real time. Each user’s experience is individualized to their native language allowing for a global free flow of communication without a language barrier. Revenue in the chat platform is driven by commercial branding and sponsorship programs, private chat boards and other upcoming upgrades in the future.

We seek Safe Harbor.

© 2013 Canjex Publishing Ltd.

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